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Google Ads

Articles

Google ads eliminates accelerated ad delivery for Search and Shopping Campaigns
Digital Marketing

Google ads eliminates accelerated ad delivery for Search and Shopping Campaigns

From September 2019, standard delivery became the only option for Google Ads Search and Shopping campaigns. What accelerated delivery did and what…

Aug 20, 20193 min read
Same-meaning close variants coming to phrase match and broad match modifiers in Google Ads
Digital Marketing

Same-meaning close variants coming to phrase match and broad match modifiers in Google Ads

In 2019 Google extended same-meaning close variants from exact match to phrase match and broad match modifier keywords. What changed and what…

Aug 1, 20193 min read
Google’s New Gallery Ad Format, How Does It Work?
Digital Marketing

Google’s New Gallery Ad Format, How Does It Work?

Gallery ads brought swipeable image ads to the top of Google search results in 2019. How the format worked and which industries…

Jul 14, 20193 min read
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