International Press Release Service in Singapore

Earn coverage in local and global media that builds trust, drives qualified traffic, and turns announcements into measurable leads.

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No Lock-In Contract

Result-Driven

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International Press Release Service in Singapore

Press Release Distribution Built for the Singapore and International Market

Writing, targeted distribution and a global wire, run by a performance-marketing team.

Reach Local and Cross-Border Audiences

Media is fast, mobile, and increasingly cross-border, so one announcement has to work for local journalists and for international readers. We write and localise every release so your news lands naturally with local journalists, investors, and customers, while also pushing it to regional and international wires for APAC and global reach. One announcement, every relevant audience.

LIMITED TIME OFFER:
Our International Press Release Package - Transform your business visibility with comprehensive international media coverage that builds trust with investors, customers, and partners worldwide.

An Agency That Connects PR to Revenue

Most distribution services stop at a coverage report. As a full-funnel agency, we treat each press release as a demand asset: we optimise it for search and AI answer engines, link it into your SEO and Google Ads funnels, and track the traffic and leads it generates. You get earned-media credibility and a measurable contribution to pipeline, not just a list of links you can never act on.

What Our International Press Release Service Includes

Two core engines that take your news from draft to documented results.

Bilingual Writing, Localisation and Distribution

Native English copywriting, journalist-ready formatting, and distribution to a targeted media list plus regional and global wires. You approve one master release; we adapt and place it for each market.

SEO, AI Visibility and Performance Reporting

Each release is optimised for Google and AI answer engines with the right keywords, schema, and backlinks, then reported with placements, reach, referral traffic, and lead data so you can see the business impact.

Why International Press Releases Matter for Singapore Businesses

Singapore is a mobile-first market where a single credible news story can travel from a national outlet to social feeds and chat groups within hours. For local brands expanding abroad, and for international companies entering Singapore, a well-placed press release builds the third-party credibility that ads alone cannot buy. Readers trust editorial coverage, and so do the search engines and AI assistants that increasingly summarise the news.

The challenge is that local and international media operate very differently. Local journalists expect copy that is properly localised, while global wires demand a tighter, fact-led English style. A release that works in one market often falls flat in the other. Bridging that gap requires both craft and an understanding of what each audience and platform rewards.

That is exactly where a performance-marketing team adds value. We help you say the right thing, to the right outlets, so your announcement earns attention at home and abroad instead of disappearing into an inbox.

How Our Press Release Process Works, Step by Step

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Every engagement starts with a short discovery call where we clarify the news, the audiences you want to reach, and the business outcome behind the announcement. From there we develop the angle: the hook that makes journalists and readers care, framed for both local and international relevance. A strong angle is the single biggest factor in whether a release gets picked up.
2
Next, our writers produce the release, formatted to journalist standards with quotes, boilerplate, and supporting assets. You review one master draft and we adapt it for each market. Once approved, we distribute to a targeted media list and the appropriate regional or global wires, timed for maximum visibility.
3
Finally, we optimise the release for search and AI answer engines and track its performance. Within about a week you receive a report showing placements, reach, referral traffic, and any leads, so you can see exactly what your investment delivered and plan the next announcement with confidence.

What Makes Relevant Audience Different

Most press release providers are either traditional PR firms focused only on coverage, or low-cost wires that blast your text and hand you a link list. We sit deliberately in between: a performance-marketing agency that treats earned media as part of an integrated growth engine. That means your release is never an isolated PDF; it is a connected asset working alongside your SEO, Google Ads, and content.

Our team writes natively rather than translating, so every version reads like it was created by a local. We also build every release for the way people actually find information today, optimising for Google and for AI answer engines like ChatGPT and Google's AI Overviews that increasingly cite news sources directly.

Most importantly, we close the loop on measurement. Because we run the analytics, search, and paid channels alongside PR, we can show how a release contributed to traffic, branded search, and pipeline, turning a historically fuzzy discipline into something you can actually evaluate and improve.

Common Use Cases and Industries We Serve

Press releases earn their keep at specific moments: a funding round or acquisition, a new product or service launch, expansion into a new market, an executive hire, an award, a partnership, or a major milestone. International companies also use them to announce their entry into Singapore, while Singapore brands use them to signal credibility as they expand into the wider APAC region.

We work across a broad range of sectors, including technology and SaaS, e-commerce and retail brands on platforms like Shopify, real estate and hospitality, healthcare and wellness, finance and fintech, and professional services. Each industry has its own media ecosystem and tone, and we tailor both the angle and the outlet list accordingly.

Whether you are a startup seeking visibility before a raise or an established enterprise managing a regional rollout, we shape the announcement around your audience and stage. The goal is always the same: credible coverage that supports the specific business decision behind the news.

Connecting PR with SEO, AI Search, and Paid Media

A press release does far more than generate a one-day spike of coverage. The backlinks and brand mentions it earns from authoritative news domains strengthen your domain authority and help your whole website rank better over time. We deliberately structure each release and its on-page version to capture that SEO value rather than letting it leak away.

We also optimise for the new reality of AI-driven discovery. When potential customers ask ChatGPT, Perplexity, or Google's AI Overviews about your category, those systems pull from credible, well-structured news content. Clear claims, proper schema, and consistent entity information make your announcements more likely to be cited, extending their life far beyond the publication date.

Finally, we amplify reach with paid and owned channels where it makes sense, retargeting readers and promoting standout coverage through social. By connecting earned, owned, and paid media, a single announcement compounds into lasting visibility instead of fading after the first news cycle.

Getting Started With Your First Press Release

Get a Free Proposal

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Getting started is simple. Tell us what you want to announce and what you hope it will achieve, and we will recommend the right scope, languages, and media list, with transparent pricing before any work begins. There is no obligation to commit to a long-term retainer; many clients begin with a single release to see how we work.
2
If you already have a draft or internal announcement, we can refine and localise it. If you are starting from a blank page, our writers will handle everything from the angle to the final copy. Either way, you stay in control with a single master draft to approve.
3
For companies with ongoing news, we offer monthly programmes that bundle multiple releases with media relations and reporting at a better rate. Reach out for a free consultation, and we will map your announcement to the outlets and outcomes that matter most for your business in Singapore and beyond.

Get a Free Proposal

How It Works

Our streamlined process for your press release success

Submit your press release content in English

If you don't have content ready, we offer professional writing services

We ensure all content complies with legal regulations in Singapore and internationally

Your release is distributed to premium media channels including Yahoo Finance, Digital Journal, Business Insider, AP News, and The Globe and Mail

We target specific audience demographics relevant to your business and services

Our team manages your budget efficiently for maximum impact

Testimonials

Customer Testimonials

See what our clients are saying about our performance.

“Relevant Audience is like a trusted buddy, they contribute to an optimally efficient marketing strategy”

Phathorn SaeguayAdvertising leader at Decathlon Thailand (regional client)

“Relevant Audience truly show their expertise in online marketing. They have assisted us with developing influencer marketing and artwork design in various online campaigns. this allow us to effortlessly process with our marketing plan.”

Nawamin SiwasaranonMarketing Manager at Foodpanda Thailand (regional client)

“We're able to target effectively to reach the right audience at right time and in the right place.”

Tom ThrussellBrand, Marketing & Digital

“As a startup, we prioritized ROI on all of our online marketing Activities. K. Antonio and his team at Relevant Audience truly understands our company's priorities, constraints and limited budget, nonetheless help creates a stunning result on Google Ads.”

Pichitchai WongsaereeChief Marketing Officer

“Relevant Audience planned, created and launched a Google Ads Campaign for my Property Agency. They provide personalized, professional and efficient online marketing services. Greatly recommend! 5 Star Service! Thanks again!”

Pierre LeungFounder

“They understand Real Estate scenario in Thailand. Pleasure working with this business, highly recommended”

Costa SavvaFounder

“If you are looking for a hands-on campaign management – Antonio and his team are your best choice. Great Professional service, personal attention to your business needs, and round the clock support for your investment in marketing makes this team a very good addition to your business. Strongly recommend!”

K. NoiOwner

“The team in Relevant Audience, was always very responsive, even on weekends or out of working hours to help us on any request. We trust this highly ethical and honest agency.”

Bernd BeyerFounder

“Relevant Audience has helped us in bringing our website up to SEO standards , as well as expands our online customer base without going over budget”

Sasiprapa ChuenklinMarketing and Sales at Eco Plant Services Co.,Ltd.

“Relevant Audience surely understands our business goals and has been a very thorough in every steps, and an organized partner. They deliver results on time and within budget”

Ochawin ChantarachaiSenior E-Commerce Specialist at Ocean Glass Public Company Limited

“Everyone here is truly professional. They instantly understand our requirements. The entire team is always ready to assist, collaborate, and provide advice to assist us in resolving issues or developing new strategies”

Mr.Panuwat BungadaengMarketing Communications (MARCOM) at THAC

Success Stories

Our Client Success Stories

Discover how we transformed our clients' businesses with data-driven strategies.

Web Development

01/08

How Relevant Audience helped Decathlon Achieve

20%Online revenue increase

90%First-page keywords

200%Increase in ROAS in FB Ads

View Case Study

FAQ

International Press Release Service FAQs

Pricing, timelines, scope, and how this differs from a full PR retainer.

The cost depends on the size of the media list and the number of languages. Monthly programmes with multiple releases and ongoing media relations are priced separately from a single release. We quote transparently per project after scoping your target outlets.

A standard release takes about 3-5 business days from brief to distribution, including writing and your approval. Rush turnaround is possible for time-sensitive news. Coverage usually appears within a few days of distribution, and we send a placement report within roughly one week.

You get strategy and angle development, native English writing, journalist-ready formatting, distribution to a targeted media list, SEO and AI-visibility optimisation, and a reporting deck with placements, reach, and referral traffic. Add-ons include images, video, media outreach, and translation into additional languages.

Yes. Our team writes natively in English so each version reads as if it was written for that audience, not translated. We can also localise into other languages such as Chinese for WeChat and regional campaigns when you target wider APAC markets.

We distribute through regional and global wires for APAC, the US, and Europe, plus business and digital portals and the titles that fit your industry. The exact list depends on your industry and goals, and we confirm target outlets before distribution.

A full PR retainer covers ongoing media relations, spokesperson management, events, and crisis communications month after month. Our press release service is a focused, project-based way to announce specific news with professional writing and guaranteed distribution. Many clients start here, then scale into a broader programme as needs grow.

We guarantee distribution and placement on agreed wire and partner outlets, and we share the confirmed list before you commit. Editorial pickup by independent journalists is influenced but never guaranteed by anyone, so we focus on strong angles and targeting to maximise organic interest honestly.

We report placements and estimated reach, then go further with referral traffic, branded search lift, backlink quality, and any leads or conversions attributed to the release through your analytics. This connects earned media to real business outcomes rather than vanity numbers.

Still have a question for us?